Social media presence has become the best way to promote your website. It is not only cost effective but an organic way to get more traffic and better brand visibility and loyalty. You can promote your website by joining groups on LinkedIn, creating video content, promoting your website with ad spend, create teaser images to build anticipation, share customer testimonials and utilize trending hashtags.
While these are some techniques to promote your website, there are others as well. You need to find a website design company that incorporates all these elements in your website. Choosing an experienced company that has the vision and the team to achieve this is recommended.